Pathways Insights

The complete careers intelligence tool for education.

Pathways Insights connects courses, labour market data and demand in a single platform. Giving your institution the evidence it needs to provide students with the highest quality guidance and content.

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Careers

Plan the route, log the sessions, track the progress. Give career advisers a living record for every student, from subject interest right through to employment.

Marketing

Your best marketing asset is a clear route to a great career. Arm your team with the course-to-career evidence to make every campaign sharper and more compelling.

Planning

From local labour market trends to the skills behind every career. Provide curriculum planners with the evidence to ensure their course offer matches real demand.

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All our Pathways data in one place

Brings together FE and HE course data, career and labour market information, skills data, student and employer demand into a single connected view. Multiple spreadsheets no longer required.

Build your own custom views

Start from any point - FE courses, HE courses, careers, demand or skills and drill down column by column, building a fully personalised path through the data based on the question you're trying to answer.

Save and revisit reports

Save individual views, or combine several into one report, so a careers adviser can build a tailored report for a student and pick it back up in a later session. Add session notes for evidencing guidance.

Share insights with anyone

Generate a unique link and QR code to share a read-only version of a report, so it can be viewed by students and their parents without needing a Pathways account.

Connect skills to careers

Explore the skills, tasks and knowledge behind roles using the UK Skills Classification, mapped against job profiles and in-demand roles, for richer, skills-based conversations with students..

Built for the people who need it

Designed around careers advisers, curriculum teams, marketing leads and other internal staff, so each can build views suited to their own goals.

Helps fulfil Gatsby Benchmarks 2, 3, 4 and 8

Pathways Insights directly supports four of the eight benchmarks, from delivering labour market information and personalised guidance, to linking curriculum learning to careers and evidencing every session.

Based on trusted, authoritative data

Draws on ONS, HESA, UCAS, LEO, Graduate Outcomes, National Careers Service, Adzuna and UK Skills Classification data, so decisions are grounded in reliable, up-to-date evidence.

Simple yet powerful

Understand the impact of AI and automation on all careers

Includes data from our FE Student Choices Survey

Discover popular courses and course combinations for entry to HE

See top in-demand skills by job sector, in your region

Compare your own institution's course offer directly against sector-wide demand

Live job vacancy feed, refreshed automatically for every career

Modal pop-ups surface deeper stats without leaving your view

Save multiple views as tabs within one report, just like a spreadsheet

Understand student demand for courses and careers in your region

Build your own views with colour coded columns by data-type

Create your own session log, with private notes evidencing each careers guidance session

Start any view from FE courses, HE courses, Careers, Demand or Skills. Build outward from wherever you need

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Steve Bishop, Director of Marketing and Student Recruitment
West London College

Used by over 175 education institutions

How to buy

Simple and affordable annual pricing based on your number of full-time students. Schools have an individual price. Get full access to the products your institution needs.

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Try for free

We offer a no obligation one month free trial with no upfront payment required. We'll set you up with a free account during which time you'll have full access.

Free trial

Our family of Pathways products:

One

Insights

Graduate

Explore

Retrain

Infographics

Solo

Choices

Products

Sectors

Resource Hub

Company